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Strike while the iron is hot 

, In: Case based research in tourism, travel, hospitality and events / Marianna Sigala, Anastasia Yeark, Rajka Presbury, Marcela Fang, Karen A. Smith, editors
a case of market opportunity for the Sydney Conference and ... 
Presbury, Rajka ; Ho, Winnie. (2022)  - p. 295-318
Exemplar:  TB Nautik 17/7.1.2 Cas 8 (2022)