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A scientometric study of the journal of advertising researc
, In:
Journal of advertising research / Advertising Research Foundation
prominent contributors and research themes from 1996 to 201
Donthu, Naveen
;
Pattnaik, Debidutta
;
Lim, Weng Marc
.. (2022) 2 - p. 105-117
Exemplar:
Zentrale:E02
z bwl 400 jc/279;
Zentrale:Magazin Zs
fc 5279
RT Journal Article T1 <Title>A scientometric study of the journal of advertising research</Title> : <SubTitle>prominent contributors and research themes from 1996 to 2019</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B181248179&Exemplar=1&LAN=DE A1 Donthu, Naveen A1 Pattnaik, Debidutta A1 Lim, Weng Marc A1 Kumar, Satish YR 2022 JF Journal of advertising research / Advertising Research Foundation VO 62 IS 2 SP 105 OP 117 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591456* CN E02: z bwl 400 jc/279 CN Magazin Zs: fc 5279 SF ELIB - SuUB Bremen
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