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Marketing 

an introduction 
Armstrong, Gary ; Kotler, Philip ; Opresnik, Marc Oliver - Fifteenth edition, Global edition . , [2023]
Link: https://elibrary.pearson.de/book/99.150005/97812924331..
Exemplar:  BB WiWi: 11a bwl 419 eb/727(15); TB Nautik 19/0 Arm 1 (2023)