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Global perspectives on the strategic role of marketing info..
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series;Premier reference source
Medina-Quintero, José Melchor
;
Ortiz-Rodriguez, Fernando
;
Sahagun, Miguel Angel
. , [2023]
Exemplar:
Zentrale:E02
a bwl 419/310
RT Book, Whole T1 <Title>Global perspectives on the strategic role of marketing information systems</Title> UL https://suche.suub.uni-bremen.de/peid=B183006197&Exemplar=1&LAN=DE A1 Medina-Quintero, José Melchor A1 Ortiz-Rodriguez, Fernando A1 Sahagun, Miguel Angel A1 Alfaro, Jorge PB IGI Gobal PP Hershey, PA YR 2023 NO xvii, 387 Seiten : Illustrationen T3 Advances in marketing, customer relationship management, and e-services (AMCRMES) book series T3 Premier reference source SN 9781668465912 SN 9781668465929 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=4251533887* CN E02: a bwl 419/310 SF ELIB - SuUB Bremen
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