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Integrated marketing communication
creative strategy from idea to implementation
Blakeman, Robyn
- Fourth edition . , [2024]
Exemplar:
BB WiWi
: 11a bwl 419/550(4)
RT Book, Whole T1 <Title>Integrated marketing communication</Title> : <SubTitle>creative strategy from idea to implementation</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B183976264&Exemplar=1&LAN=DE A1 Blakeman, Robyn NO Fourth edition PB Rowman & Littlefield PP Lanham YR 2024 NO x, 382 Seiten : Illustrationen SN 9781538176320 SN 9781538176337 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=4370618568* CN BB WiWi: 11a bwl 419/550(4) SF ELIB - SuUB Bremen
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