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1 Ergebnisse
1
A model for studying R&D-marketing interface in the product..:
, In:
Journal of marketing / American Marketing Association
Gupta, Ashok K.
. (1986) 2 - p. 7-17
Exemplar:
Zentrale:E02
z bwl 419 jc/922;
Zentrale:Magazin Zs
fb 3922
RT Journal Article T1 <Title>A model for studying R&D-marketing interface in the product innovation process</Title> UL https://suche.suub.uni-bremen.de/peid=B25890598&Exemplar=1&LAN=DE A1 Gupta, Ashok K. YR 1986 JF Journal of marketing / American Marketing Association VO 50 IS 2 SP 7 OP 17 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591299* CN E02: z bwl 419 jc/922 CN Magazin Zs: fb 3922 SF ELIB - SuUB Bremen
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