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Zielgruppen- und Responseanalyse - Couponing-Konzepte zielo..:
, In:
Handbuch Couponing / Wolfgang Hartmann ... (Hrsg.)
Kreutzer, Ralf T.
;
Magedanz, Oliver
;
Krüger, Matthias
. (2003) - p. 279-302
Exemplar:
BB WiWi
: 11a bwl 479.2/121
RT Journal Article T1 <Title>Zielgruppen- und Responseanalyse - Couponing-Konzepte zielorientiert einsetzen</Title> UL https://suche.suub.uni-bremen.de/peid=B36667049&Exemplar=1&LAN=DE A1 Kreutzer, Ralf T. A1 Magedanz, Oliver A1 Krüger, Matthias YR 2003 NO : graph. Darst JF Handbuch Couponing / Wolfgang Hartmann ... (Hrsg.) SP 279 OP 302 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=61684043* CN BB WiWi: 11a bwl 479.2/121 SF ELIB - SuUB Bremen
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