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1 Ergebnisse
1
The dissonance model in post-decision product evaluation:
, In:
Journal of marketing research / American Marketing Association
Cohen, Joel B.
;
Goldberg, Marvin E.
. (1970) 3 - p. 315-321
Exemplar:
Zentrale:
z bwl 419 jc/085;
Zentrale:Magazin Zs
fb 4085
RT Journal Article T1 <Title>The dissonance model in post-decision product evaluation</Title> UL https://suche.suub.uni-bremen.de/peid=B38575618&Exemplar=1&LAN=DE A1 Cohen, Joel B. A1 Goldberg, Marvin E. YR 1970 JF Journal of marketing research / American Marketing Association VO 7 IS 3 SP 315 OP 321 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591301* CN Zentrale: z bwl 419 jc/085 CN Magazin Zs: fb 4085 SF ELIB - SuUB Bremen
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