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1 Ergebnisse
1
How prices, ad expenditures, and profits are linked:
, In:
Harvard business review
Farris, Paul W.
;
Reibstein, David J.
. (1979) 6 - p. 173-184
Exemplar:
Zentrale:Magazin Zs
fb 9476;
Zentrale:Magazin Zs
fc 7933
RT Journal Article T1 <Title>How prices, ad expenditures, and profits are linked</Title> UL https://suche.suub.uni-bremen.de/peid=B39150880&Exemplar=1&LAN=DE A1 Farris, Paul W. A1 Reibstein, David J. YR 1979 JF Harvard business review VO 57 IS 6 SP 173 OP 184 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12579372* CN Magazin Zs: fb 9476 CN Magazin Zs: fc 7933 SF ELIB - SuUB Bremen
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