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1 Ergebnisse
1
Test marketing in new product development:
, In:
Harvard business review
Klompmaker, Jay E.
;
Hughes, G. David
;
Haley, Russell I.
. (1976) 3 - p. 128-138
Exemplar:
Zentrale:Magazin Zs
fb 9476;
Zentrale:Magazin Zs
fc 7933
RT Journal Article T1 <Title>Test marketing in new product development</Title> UL https://suche.suub.uni-bremen.de/peid=B39617643&Exemplar=1&LAN=DE A1 Klompmaker, Jay E. A1 Hughes, G. David A1 Haley, Russell I. YR 1976 JF Harvard business review VO 54 IS 3 SP 128 OP 138 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12579372* CN Magazin Zs: fb 9476 CN Magazin Zs: fc 7933 SF ELIB - SuUB Bremen
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