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1 Ergebnisse
1
The effect of advertising on consumer price sensitivity:
, In:
Journal of marketing research / American Marketing Association
Krishnamurthi, Lakshman
;
Raj, S. P.
. (1985) 2 - p. 119-129
Exemplar:
Zentrale:
z bwl 419 jc/085;
Zentrale:Magazin Zs
fb 4085
RT Journal Article T1 <Title>The effect of advertising on consumer price sensitivity</Title> UL https://suche.suub.uni-bremen.de/peid=B39668520&Exemplar=1&LAN=DE A1 Krishnamurthi, Lakshman A1 Raj, S. P. YR 1985 JF Journal of marketing research / American Marketing Association VO 22 IS 2 SP 119 OP 129 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591301* CN Zentrale: z bwl 419 jc/085 CN Magazin Zs: fb 4085 SF ELIB - SuUB Bremen
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