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1 Ergebnisse
1
Estimating consumer preferences for a new durable brand in ..:
, In:
Journal of marketing research / American Marketing Association
Ryang, Adrian B.
. (1974) 4 - p. 434-443
Exemplar:
Zentrale:E02
z bwl 419 jc/085;
Zentrale:Magazin Zs
fb 4085
RT Journal Article T1 <Title>Estimating consumer preferences for a new durable brand in an established product class</Title> UL https://suche.suub.uni-bremen.de/peid=B48384253&Exemplar=1&LAN=DE A1 Ryang, Adrian B. YR 1974 JF Journal of marketing research / American Marketing Association VO 11 IS 4 SP 434 OP 443 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591301* CN E02: z bwl 419 jc/085 CN Magazin Zs: fb 4085 SF ELIB - SuUB Bremen
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