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1 Ergebnisse
1
How multinationals view marketing standardization:
, In:
Harvard business review
Sorenson, Ralph Z.
;
Wiechmann, Ulrich E.
. (1975) 3 - p. 38-44
Exemplar:
Zentrale:Magazin Zs
fb 9476;
Zentrale:Magazin Zs
fc 7933
RT Journal Article T1 <Title>How multinationals view marketing standardization</Title> UL https://suche.suub.uni-bremen.de/peid=B48799865&Exemplar=1&LAN=DE A1 Sorenson, Ralph Z. A1 Wiechmann, Ulrich E. YR 1975 JF Harvard business review VO 53 IS 3 SP 38 OP 44 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12579372* CN Magazin Zs: fb 9476 CN Magazin Zs: fc 7933 SF ELIB - SuUB Bremen
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