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1 Ergebnisse
1
How not to do consumer research:
, In:
Journal of marketing / American Marketing Association
Stock, J. Stevens
;
Auerbach, Barbara K.
. (1963) 3 - p. 20-25
Exemplar:
Zentrale:E02
z bwl 419 jc/922;
Zentrale:Magazin Zs
fb 3922
RT Journal Article T1 <Title>How not to do consumer research</Title> UL https://suche.suub.uni-bremen.de/peid=B48916332&Exemplar=1&LAN=DE A1 Stock, J. Stevens A1 Auerbach, Barbara K. YR 1963 JF Journal of marketing / American Marketing Association VO 27 IS 3 SP 20 OP 25 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591299* CN E02: z bwl 419 jc/922 CN Magazin Zs: fb 3922 SF ELIB - SuUB Bremen
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