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1 Ergebnisse
1
The curse of competitiveness
, In:
Journal of marketing / American Marketing Association
how advice from experienced colleagues and training can hur...
Kalra, Ajay
. (2008) 3 - p. 32-47
Exemplar:
Zentrale:
z bwl 419 jc/922;
Zentrale:Magazin Zs
fb 3922
RT Journal Article T1 <Title>The curse of competitiveness</Title> : <SubTitle>how advice from experienced colleagues and training can hurt marketing profitability</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B56749081&Exemplar=1&LAN=DE A1 Kalra, Ajay YR 2008 NO : graph. Darst. JF Journal of marketing / American Marketing Association VO 72 IS 3 SP 32 OP 47 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591299* CN Zentrale: z bwl 419 jc/922 CN Magazin Zs: fb 3922 SF ELIB - SuUB Bremen
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