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1 Ergebnisse
1
Brand-building
, In:
Corporate brand and corporate reputation / ed. by Richard Elliott
finding the touchpoints that count
Hogan, Suzanne
;
Almquist, Eric
;
Glynn, Simon E.
. (2009) - p. 140-149
Exemplar:
BB WiWi
: 11a bwl 485/712-3
RT Journal Article T1 <Title>Brand-building</Title> : <SubTitle>finding the touchpoints that count</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B58812703&Exemplar=1&LAN=DE A1 Hogan, Suzanne A1 Almquist, Eric A1 Glynn, Simon E. YR 2009 NO : graph. Darst. JF Corporate brand and corporate reputation / ed. by Richard Elliott SP 140 OP 149 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=91677764* CN BB WiWi: 11a bwl 485/712-3 SF ELIB - SuUB Bremen
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