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1 Ergebnisse
1
Why do consumers buy counterfeit luxury brands?:
, In:
Journal of marketing research / American Marketing Association
Wilcox, Keith
. (2009) 2 - p. 247-259
Exemplar:
Zentrale:E02
z bwl 419 jc/085;
Zentrale:Magazin Zs
fb 4085
RT Journal Article T1 <Title>Why do consumers buy counterfeit luxury brands?</Title> UL https://suche.suub.uni-bremen.de/peid=B59868444&Exemplar=1&LAN=DE A1 Wilcox, Keith YR 2009 NO : Ill., graph. Darst. JF Journal of marketing research / American Marketing Association VO 46 IS 2 SP 247 OP 259 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591301* CN E02: z bwl 419 jc/085 CN Magazin Zs: fb 4085 SF ELIB - SuUB Bremen
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