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1 Ergebnisse
1
Path data in marketing
, In:
Marketing science
an integrative framework and prospectus for model building
Hui, Sam K.
;
Bradlow, Eric T.
. (2009) 2 - p. 320-335
Exemplar:
Zentrale:
z bwl 419 ja/92;
Zentrale:Magazin Zs
fe 4692
RT Journal Article T1 <Title>Path data in marketing</Title> : <SubTitle>an integrative framework and prospectus for model building</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B60147075&Exemplar=1&LAN=DE A1 Hui, Sam K. A1 Bradlow, Eric T. YR 2009 NO : Ill., graph. Darst. JF Marketing science VO 28 IS 2 SP 320 OP 335 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12601419* CN Zentrale: z bwl 419 ja/92 CN Magazin Zs: fe 4692 SF ELIB - SuUB Bremen
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