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1 Ergebnisse
1
Consumer attitudes and interactive digital advertising:
, In:
International journal of advertising
Wang, Edward Shih-tse
;
Chen, Lily Shui-lien
;
Cheng, Julian Ming Sung
.. (2009) 3 - p. 501-525
Exemplar:
Zentrale
;
RT Journal Article T1 <Title>Consumer attitudes and interactive digital advertising</Title> UL https://suche.suub.uni-bremen.de/peid=B60848516&Exemplar=1&LAN=DE A1 Wang, Edward Shih-tse A1 Chen, Lily Shui-lien A1 Cheng, Julian Ming Sung A1 Blankson, Charles YR 2009 JF International journal of advertising VO 28 IS 3 SP 501 OP 525 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12581730* CN E02: z bwl 430 jc/031 CN Magazin Zs: fe 4352 CN Magazin Zs: fe 4352 SF ELIB - SuUB Bremen
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