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1 Ergebnisse
1
The interplay among category characteristics, customer char..:
, In:
Journal of marketing / American Marketing Association
Inman, J. Jeffrey
;
Ferraro, Rosellina
. (2009) 5 - p. 19-29
Exemplar:
Zentrale:
z bwl 419 jc/922;
Zentrale:Magazin Zs
fb 3922
RT Journal Article T1 <Title>The interplay among category characteristics, customer characteristics, and customer activities on in-store decision making</Title> UL https://suche.suub.uni-bremen.de/peid=B60870646&Exemplar=1&LAN=DE A1 Inman, J. Jeffrey A1 Ferraro, Rosellina YR 2009 NO : graph. Darst. JF Journal of marketing / American Marketing Association VO 73 IS 5 SP 19 OP 29 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591299* CN Zentrale: z bwl 419 jc/922 CN Magazin Zs: fb 3922 SF ELIB - SuUB Bremen
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