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1 Ergebnisse
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Bewertung von Markenlizenzierungspotenzialen
ein Modellentwurf als Entscheidungsgrundlage für die Verga... Strategisches Marketingmanagement ; Bd. 14
Siebert, Sebastian
, 2009
Exemplar:
Zentrale:E02
a bwl 485/386
RT Dissertation/Thesis T1
Bewertung von Markenlizenzierungspotenzialen
:
ein Modellentwurf als Entscheidungsgrundlage für die Vergabe von Markenlizenzen
UL https://suche.suub.uni-bremen.de/peid=B61680397&Exemplar=1&LAN=DE A1 Siebert, Sebastian PB Lang PP Frankfurt a. M. YR 2009 NO XXVI, 220 S. : graph. Darst. T3 Strategisches Marketingmanagement ; Bd. 14 SN 9783631592380 VO 14 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=1110298765* CN E02: a bwl 485/386 SF ELIB - SuUB Bremen
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