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1 Ergebnisse
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Wirkung der Markenwahrnehmung auf das Markencommitment von ..
eine empirische Untersuchung der Wirkung von Markenimage, i... Schriftenreihe Merkur ; 45
Hartmann, Kerstin
, 2010
Exemplar:
Zentrale:E02
a bwl 485/670
RT Dissertation/Thesis T1 <Title>Wirkung der Markenwahrnehmung auf das Markencommitment von Mitarbeitern</Title> : <SubTitle>eine empirische Untersuchung der Wirkung von Markenimage, interner Kommunikation und Fit zwischen persönlichen und Markenwerten auf das Commitment</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B62366946&Exemplar=1&LAN=DE A1 Hartmann, Kerstin PB Kovač PP Hamburg YR 2010 NO XX, 260 S. ; 210 mm x 148 mm : Ill., graph. Darst. T3 Schriftenreihe Merkur ; 45 SN 9783830051527 VO 45 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=1166402703* CN E02: a bwl 485/670 SF ELIB - SuUB Bremen
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