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1 Ergebnisse
1
Exporting America
, In:
International journal of advertising
usage of symbols in international advertising under conditi...
Lwin, May O.
;
Stanaland, Andrea J. S.
. (2010) 2 - p. 245-278
Exemplar:
Zentrale
;
RT Journal Article T1 <Title>Exporting America</Title> : <SubTitle>usage of symbols in international advertising under conditions of consumer ethnocentrism and US-focused animosity</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B63021242&Exemplar=1&LAN=DE A1 Lwin, May O. A1 Stanaland, Andrea J. S. YR 2010 NO : graph. Darst. JF International journal of advertising VO 29 IS 2 SP 245 OP 278 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12581730* CN Zentrale: z bwl 430 jc/031 CN Magazin Zs: fe 4352 CN Magazin Zs: fe 4352 SF ELIB - SuUB Bremen
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