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1 Ergebnisse
1
Why are childlike portrayals appealing in East Asia?
, In:
International journal of advertising
a cross-cultural comparison between Taiwan and the US
Chang, Chingching
. (2010) 3 - p. 451-472
Exemplar:
Zentrale
;
RT Journal Article T1 <Title>Why are childlike portrayals appealing in East Asia?</Title> : <SubTitle>a cross-cultural comparison between Taiwan and the US</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B63483170&Exemplar=1&LAN=DE A1 Chang, Chingching YR 2010 NO : graph. Darst. JF International journal of advertising VO 29 IS 3 SP 451 OP 472 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12581730* CN E02: z bwl 430 jc/031 CN Magazin Zs: fe 4352 CN Magazin Zs: fe 4352 SF ELIB - SuUB Bremen
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