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1 Ergebnisse
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Werbecharaktere im Umfeld fiktionaler Medienwelten
eine Analyse der Übertragbarkeit fiktionaler Bedeutungen a... Gabler Research, Forschungsgruppe Konsum und Verhalten
Spilski, Anja
- 1. Aufl. . , 2011
Exemplar:
Zentrale:E02
a bwl 435.2/336;
BB WiWi
: 11a bwl 435.2/336a
RT Dissertation/Thesis T1 <Title>Werbecharaktere im Umfeld fiktionaler Medienwelten</Title> : <SubTitle>eine Analyse der Übertragbarkeit fiktionaler Bedeutungen auf die Werbung</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B63578620&Exemplar=1&LAN=DE A1 Spilski, Anja NO 1. Aufl. PB Gabler PP Wiesbaden YR 2011 NO XXII, 306 S. : Ill., graph. Darst. T3 Gabler Research, Forschungsgruppe Konsum und Verhalten SN 9783834926784 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=1221159941* CN E02: a bwl 435.2/336 CN BB WiWi: 11a bwl 435.2/336a SF ELIB - SuUB Bremen
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