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1 Ergebnisse
1
The sound of brands:
, In:
Journal of marketing / American Marketing Association
Argo, Jennifer J.
;
Popa, Monica
;
Smith, Malcolm C.
. (2010) 4 - p. 97-109
Exemplar:
Zentrale:E02
z bwl 419 jc/922;
Zentrale:Magazin Zs
fb 3922
RT Journal Article T1 <Title>The sound of brands</Title> UL https://suche.suub.uni-bremen.de/peid=B64527978&Exemplar=1&LAN=DE A1 Argo, Jennifer J. A1 Popa, Monica A1 Smith, Malcolm C. YR 2010 NO : Ill., graph. Darst. JF Journal of marketing / American Marketing Association VO 74 IS 4 SP 97 OP 109 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591299* CN E02: z bwl 419 jc/922 CN Magazin Zs: fb 3922 SF ELIB - SuUB Bremen
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