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1 Ergebnisse
1
Product line design for consumer durables
, In:
Journal of marketing research / American Marketing Association
an integrated marketing and engineering approach
Luo, Lan
. (2011) 1 - p. 128-139
Exemplar:
Zentrale:E02
z bwl 419 jc/085;
Zentrale:Magazin Zs
fb 4085
RT Journal Article T1 <Title>Product line design for consumer durables</Title> : <SubTitle>an integrated marketing and engineering approach</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B64882663&Exemplar=1&LAN=DE A1 Luo, Lan YR 2011 JF Journal of marketing research / American Marketing Association VO 48 IS 1 SP 128 OP 139 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591301* CN E02: z bwl 419 jc/085 CN Magazin Zs: fb 4085 SF ELIB - SuUB Bremen
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