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1 Ergebnisse
1
Markenfit und Markenwirkung
theoretische Modellierung, methodische Validierung und empi... Gabler Research
Sturm, Hans-Jörg
- 1. Aufl. . , 2011
Exemplar:
Zentrale:E02
a bwl 485/739
RT Dissertation/Thesis T1 <Title>Markenfit und Markenwirkung</Title> : <SubTitle>theoretische Modellierung, methodische Validierung und empirische Befunde</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B66082300&Exemplar=1&LAN=DE A1 Sturm, Hans-Jörg NO 1. Aufl. PB Gabler PP Wiesbaden YR 2011 NO XXII, 407 S. ; 210 mm x 148 mm : graph. Darst. T3 Gabler Research SN 9783834931160 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=1255864141* CN E02: a bwl 485/739 SF ELIB - SuUB Bremen
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