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1 Ergebnisse
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Markenfit und Markenwirkung
theoretische Modellierung, methodische Validierung und empi...
Sturm, Hans-Jörg
- 1. Aufl. . , 2011
Link:
http://dx.doi.org/10.1007/978-3-8349-6855-5
RT Book, Whole T1 <Title>Markenfit und Markenwirkung</Title> : <SubTitle>theoretische Modellierung, methodische Validierung und empirische Befunde</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B66455833&Exemplar=1&LAN=DE A1 Sturm, Hans-Jörg NO 1. Aufl. PB Gabler Verlag / Springer Fachmedien Wiesbaden GmbH, Wiesbaden PP Wiesbaden YR 2011 NO Online-Ressource (XXII, 407 Seiten) : Diagramme SN 9783834968555 LK http://dx.doi.org/10.1007/978-3-8349-6855-5 DO http://dx.doi.org/10.1007/978-3-8349-6855-5 LK http://dx.doi.org/10.1007/978-3-8349-6855-5 DO 10.1007/978-3-8349-6855-5 LK http://dx.doi.org/10.1007/978-3-8349-6855-5 SF ELIB - SuUB Bremen
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