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1 Ergebnisse
1
The future is now
, In:
Journal of advertising research / Advertising Research Foundation
in pursuit of a more efficient and effective media strategy
Poltrack, David F.
;
Bowen, Kevin
. (2011) 2 - p. 345-355
Exemplar:
Zentrale:
z bwl 400 jc/279;
Zentrale:Magazin Zs
fc 5279
RT Journal Article T1 <Title>The future is now</Title> : <SubTitle>in pursuit of a more efficient and effective media strategy</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B66738368&Exemplar=1&LAN=DE A1 Poltrack, David F. A1 Bowen, Kevin YR 2011 NO : graph. Darst. JF Journal of advertising research / Advertising Research Foundation VO 51 IS 2 SP 345 OP 355 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591456* CN Zentrale: z bwl 400 jc/279 CN Magazin Zs: fc 5279 SF ELIB - SuUB Bremen
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