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1 Ergebnisse
1
The impact of brand quality on shareholder wealth:
, In:
Journal of marketing / American Marketing Association
Bharadwaj, Sundar G.
;
Tuli, Kapil R.
. (2011) 5 - p. 88-104
Exemplar:
Zentrale:E02
z bwl 419 jc/922;
Zentrale:Magazin Zs
fb 3922
RT Journal Article T1 <Title>The impact of brand quality on shareholder wealth</Title> UL https://suche.suub.uni-bremen.de/peid=B66830484&Exemplar=1&LAN=DE A1 Bharadwaj, Sundar G. A1 Tuli, Kapil R. YR 2011 NO : graph. Darst. JF Journal of marketing / American Marketing Association VO 75 IS 5 SP 88 OP 104 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591299* CN E02: z bwl 419 jc/922 CN Magazin Zs: fb 3922 SF ELIB - SuUB Bremen
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