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1 Ergebnisse
1
My identity is my membership
, In:
The journal of brand management
a longitudinal explanation of online brand community member...
Wang, Yong Jian
;
Butt, Osama J.
. (2011/12) 1 - p. 45-56
Exemplar:
Zentrale:E02
z bwl 485/143;
Zentrale:Magazin Zs
ff 3043
RT Journal Article T1 <Title>My identity is my membership</Title> : <SubTitle>a longitudinal explanation of online brand community members' behavioral characteristics</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B67224253&Exemplar=1&LAN=DE A1 Wang, Yong Jian A1 Butt, Osama J. YR 2011 NO : graph. Darst. JF The journal of brand management VO 19 IS 1 SP 45 OP 56 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=58968215* CN E02: z bwl 485/143 CN Magazin Zs: ff 3043 SF ELIB - SuUB Bremen
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