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1 Ergebnisse
1
The aha! experience
, In:
Journal of marketing / American Marketing Association
insight and discontinuous learning in product usage
Lakshmanan, Arunachalam
;
Krishnan, H. Shanker
. (2011) 6 - p. 105-123
Exemplar:
Zentrale:E02
z bwl 419 jc/922;
Zentrale:Magazin Zs
fb 3922
RT Journal Article T1 <Title>The aha! experience</Title> : <SubTitle>insight and discontinuous learning in product usage</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B67972920&Exemplar=1&LAN=DE A1 Lakshmanan, Arunachalam A1 Krishnan, H. Shanker YR 2011 NO : graph. Darst. JF Journal of marketing / American Marketing Association VO 75 IS 6 SP 105 OP 123 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591299* CN E02: z bwl 419 jc/922 CN Magazin Zs: fb 3922 SF ELIB - SuUB Bremen
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