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1 Ergebnisse
1
Identitätsbasierte Führung von Luxusmarken
, In:
Marketing review St. Gallen / Universität St. Gallen
eine Analyse am Beispiel von Bugatti und Maybach
Burmann, Christoph
;
Kleine-Kalmer, Barbara
. (2012) 1 - p. 42-47
Exemplar:
Zentrale:Magazin Zs
fe 5758
RT Journal Article T1 <Title>Identitätsbasierte Führung von Luxusmarken</Title> : <SubTitle>eine Analyse am Beispiel von Bugatti und Maybach</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B68556065&Exemplar=1&LAN=DE A1 Burmann, Christoph A1 Kleine-Kalmer, Barbara YR 2012 NO : Ill., graph. Darst. JF Marketing review St. Gallen / Universität St. Gallen VO 29 IS 1 SP 42 OP 47 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12599067* CN Magazin Zs: fe 5758 SF ELIB - SuUB Bremen
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