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1 Ergebnisse
1
Multiformat digital products
, In:
Journal of marketing research / American Marketing Association
how design attributes interact with usage situations to det...
Koukova, Nevena T.
. (2012) 1 - p. 100-114
Exemplar:
Zentrale:E02
z bwl 419 jc/085;
Zentrale:Magazin Zs
fb 4085
RT Journal Article T1 <Title>Multiformat digital products</Title> : <SubTitle>how design attributes interact with usage situations to determine choice</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B68825734&Exemplar=1&LAN=DE A1 Koukova, Nevena T. YR 2012 NO : graph. Darst. JF Journal of marketing research / American Marketing Association VO 49 IS 1 SP 100 OP 114 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591301* CN E02: z bwl 419 jc/085 CN Magazin Zs: fb 4085 SF ELIB - SuUB Bremen
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