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1 Ergebnisse
1
It's not whether you win or lose, it's how you play the gam..
, In:
Journal of marketing research / American Marketing Association
the role of process and outcome in experience consumption
Yang, Xiaojing
. (2012) 6 - p. 954-966
Exemplar:
Zentrale:
z bwl 419 jc/085;
Zentrale:Magazin Zs
fb 4085
RT Journal Article T1 <Title>It's not whether you win or lose, it's how you play the game?</Title> : <SubTitle>the role of process and outcome in experience consumption</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B73481775&Exemplar=1&LAN=DE A1 Yang, Xiaojing YR 2012 NO : graph. Darst. JF Journal of marketing research / American Marketing Association VO 49 IS 6 SP 954 OP 966 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591301* CN Zentrale: z bwl 419 jc/085 CN Magazin Zs: fb 4085 SF ELIB - SuUB Bremen
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