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The sales lead black hole 

, In: Journal of marketing / American Marketing Association
on sales reps' follow-up of marketing leads 
Sabnis, Gaurav ; Chatterjee, Sharmila C. ; Grewal, Rajdeep.. (2013)  1 - p. 52-67
Exemplar:  Zentrale:E02 z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922