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1 Ergebnisse
1
Judging the book by its cover?
, In:
Journal of marketing research / American Marketing Association
how consumers decode conspicuous consumption cues in buyer-...
Scott, Maura L.
;
Mende, Martin
;
Bolton, Lisa E.
. (2013) 3 - p. 334-347
Exemplar:
Zentrale:E02
z bwl 419 jc/085;
Zentrale:Magazin Zs
fb 4085
RT Journal Article T1 <Title>Judging the book by its cover?</Title> : <SubTitle>how consumers decode conspicuous consumption cues in buyer-seller relationships</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B74982100&Exemplar=1&LAN=DE A1 Scott, Maura L. A1 Mende, Martin A1 Bolton, Lisa E. YR 2013 NO : graph. Darst. JF Journal of marketing research / American Marketing Association VO 50 IS 3 SP 334 OP 347 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591301* CN E02: z bwl 419 jc/085 CN Magazin Zs: fb 4085 SF ELIB - SuUB Bremen
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