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1 Ergebnisse
1
Social media engagement that drives purchase behavior:
, In:
The changing roles of advertising / Sara Rosengren ... (eds.)
Malthouse, Edward C.
. (2013) - p. 29-42
Exemplar:
BB WiWi
: 11a bwl 430/323
RT Journal Article T1 <Title>Social media engagement that drives purchase behavior</Title> UL https://suche.suub.uni-bremen.de/peid=B75633594&Exemplar=1&LAN=DE A1 Malthouse, Edward C. YR 2013 NO : graph. Darst. JF The changing roles of advertising / Sara Rosengren ... (eds.) SP 29 OP 42 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=1492809012* CN BB WiWi: 11a bwl 430/323 SF ELIB - SuUB Bremen
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