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1 Ergebnisse
1
Path to purchase
, In:
Management science
a mutually exciting point process model for online advertis...
Xu, Lizhen
;
Duan, Jason A.
. (2014) 6 - p. 1392-1412
Exemplar:
Zentrale
;
RT Journal Article T1 <Title>Path to purchase</Title> : <SubTitle>a mutually exciting point process model for online advertising and conversion</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B79138080&Exemplar=1&LAN=DE A1 Xu, Lizhen A1 Duan, Jason A. YR 2014 NO : graph. Darst. JF Management science VO 60 IS 6 SP 1392 OP 1412 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12602966* CN Zentrale: z bwl 001 jc/975 CN Magazin Zs: fb 9975 CN ZS-Lesesaal: bwl 002 CN Magazin Zs: fb 9975 SF ELIB - SuUB Bremen
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