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Handbook of research on managing and influencing consumer b..
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
Kaufmann, Hans-Ruediger
, 2015
Link:
http://services.igi-global.com/resolvedoi/resolve.aspx..
RT Book, Whole T1 <Title>Handbook of research on managing and influencing consumer behavior</Title> UL https://suche.suub.uni-bremen.de/peid=B80032040&Exemplar=1&LAN=DE A1 Kaufmann, Hans-Ruediger PB Business Science Reference PP Hershey, Pa. YR 2015 NO Online-Ressource(PDFs (728 pages).) T3 Advances in marketing, customer relationship management, and e-services (AMCRMES) book series SN 9781466665484 LK http://dx.doi.org/10.4018/978-1-4666-6547-7 DO 10.4018/978-1-4666-6547-7 LK http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-4666-6547-7 SF ELIB - SuUB Bremen
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