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1 Ergebnisse
1
Visual processing and need for cognition can enhance event-..
, In:
Journal of advertising research / Advertising Research Foundation
how sporting event sponsorships benefit from the way attend...
Close, Angeline
;
Lacey, Russell
. (2015) 2 - p. 206-215
Exemplar:
Zentrale:
z bwl 400 jc/279;
Zentrale:Magazin Zs
fc 5279
RT Journal Article T1 <Title>Visual processing and need for cognition can enhance event-sponsorship outcomes</Title> : <SubTitle>how sporting event sponsorships benefit from the way attendees process them</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B83033815&Exemplar=1&LAN=DE A1 Close, Angeline A1 Lacey, Russell YR 2015 NO : graph. Darst. JF Journal of advertising research / Advertising Research Foundation VO 55 IS 2 SP 206 OP 215 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591456* CN Zentrale: z bwl 400 jc/279 CN Magazin Zs: fc 5279 SF ELIB - SuUB Bremen
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