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1 Ergebnisse
1
How effective is location-targeted mobile advertising?:
, In:
MIT sloan management review / publ. quarterly by the Massachussetts Institute of Technology at the MIT Sloan School of Management
Fang, Zheng
;
Keith, Megan E.
. (2014/15) 2 - p. 14-15
Exemplar:
Zentrale:
z bwl 037/294;
Zentrale:Magazin Zs
fc 7294
RT Journal Article T1 <Title>How effective is location-targeted mobile advertising?</Title> UL https://suche.suub.uni-bremen.de/peid=B83554509&Exemplar=1&LAN=DE A1 Fang, Zheng A1 Keith, Megan E. YR 2015 NO : Ill. JF MIT sloan management review / publ. quarterly by the Massachussetts Institute of Technology at the MIT Sloan School of Management VO 56 IS 2 SP 14 OP 15 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=47781401* CN Zentrale: z bwl 037/294 CN Magazin Zs: fc 7294 SF ELIB - SuUB Bremen
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