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Accounting for social-desirability bias in survey sampling 

, In: Journal of advertising research / Advertising Research Foundation
a model for predicting and calibrating the direction and ma... 
Gittelman, Steven ; Lange, Victor ; Frede, Susan M.... (2015)  3 - p. 242-254
Exemplar:  Zentrale:E02 z bwl 400 jc/279; Zentrale:Magazin Zs fc 5279