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Consumers and CSR understanding 

, In: Handbook of research on marketing and corporate social responsibility / edited by Ronald Paul Hill (Villanova University, USA), Ryan Langan (University of San Francisco, USA)
nuances in consumer perceptions of corporate responsibility... 
López, Sofia ; Smith, N. Craig. (2016)  - p. 219-233
Exemplar:  BB WiWi: 11a bwl 419/853; TB BHV: wir 590/451