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1 Ergebnisse
1
The magic of "great" linked to product names:
, In:
The journal of brand management
Martínez, Jose A.
. (2016) 2 - p. 179-196
Exemplar:
Zentrale:E02
z bwl 485/143;
Zentrale:Magazin Zs
ff 3043
RT Journal Article T1 <Title>The magic of "great" linked to product names</Title> UL https://suche.suub.uni-bremen.de/peid=B85894134&Exemplar=1&LAN=DE A1 Martínez, Jose A. YR 2016 JF The journal of brand management VO 23 IS 2 SP 179 OP 196 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=58968215* CN E02: z bwl 485/143 CN Magazin Zs: ff 3043 SF ELIB - SuUB Bremen
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