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1 Ergebnisse
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Comparing approaches to elicit brand attributes both face-t..:
, In:
International journal of market research
Hogan, Samantha
;
Romaniuk, Jenni
;
Faulkner, Margaret
. (2016) 1 - p. 57-78
Exemplar:
Zentrale:E02
z bwl 402 240;
Zentrale:Magazin Zs
fe 1240
RT Journal Article T1 <Title>Comparing approaches to elicit brand attributes both face-to-face and online</Title> UL https://suche.suub.uni-bremen.de/peid=B85950169&Exemplar=1&LAN=DE A1 Hogan, Samantha A1 Romaniuk, Jenni A1 Faulkner, Margaret YR 2016 JF International journal of market research VO 58 IS 1 SP 57 OP 78 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=42215858* CN E02: z bwl 402 240 CN Magazin Zs: fe 1240 SF ELIB - SuUB Bremen
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