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The modern advertising agency selection contest 

, In: Journal of marketing research / American Marketing Association
a case for stipends to new participants 
Horsky, Dan ; Horsky, Sharon ; Zeithammer, Robert. (2016)  5 - p. 773-789
Exemplar:  Zentrale:E02 z bwl 419 jc/085; Zentrale:Magazin Zs fb 4085