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1 Ergebnisse
1
How does local-global identity affect price sensitivity?:
, In:
Journal of marketing / American Marketing Association
Gao, Huachao
;
Zhang, Yinlong
;
Mittal, Vikas
. (2017) 3 - p. 62-79
Exemplar:
Zentrale:
z bwl 419 jc/922;
Zentrale:Magazin Zs
fb 3922
RT Journal Article T1 <Title>How does local-global identity affect price sensitivity?</Title> UL https://suche.suub.uni-bremen.de/peid=B89511238&Exemplar=1&LAN=DE A1 Gao, Huachao A1 Zhang, Yinlong A1 Mittal, Vikas YR 2017 JF Journal of marketing / American Marketing Association VO 81 IS 3 SP 62 OP 79 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591299* CN Zentrale: z bwl 419 jc/922 CN Magazin Zs: fb 3922 SF ELIB - SuUB Bremen
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