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1 Ergebnisse
1
Does it pay to recall your product early?
, In:
Journal of marketing / American Marketing Association
an empirical investigation in the automobile industry
Eilert, Meike
;
Jayachandran, Satish
;
Kalaignanam, Kartik
.. (2017) 3 - p. 111-129
Exemplar:
Zentrale:
z bwl 419 jc/922;
Zentrale:Magazin Zs
fb 3922
RT Journal Article T1 <Title>Does it pay to recall your product early?</Title> : <SubTitle>an empirical investigation in the automobile industry</SubTitle> UL https://suche.suub.uni-bremen.de/peid=B89511501&Exemplar=1&LAN=DE A1 Eilert, Meike A1 Jayachandran, Satish A1 Kalaignanam, Kartik A1 Swartz, Tracey A. YR 2017 JF Journal of marketing / American Marketing Association VO 81 IS 3 SP 111 OP 129 LK http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=12591299* CN Zentrale: z bwl 419 jc/922 CN Magazin Zs: fb 3922 SF ELIB - SuUB Bremen
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